$149

Business Case Fundamentals: Video Training + Real Excel Templates

Buy this

Business Case Fundamentals: Video Training + Real Excel Templates

$149

Business Case Fundamentals: Learn to Explain and Justify Business Cases with Real Examples

This training is for professionals who need to understand how business cases actually work in large organizations — across product, project, and finance teams.

It’s built from 20 years of hands-on experience creating and evaluating real business cases at Vodafone, Deutsche Telekom, O2, and Ericsson.

You’ll walk through real examples — Excel summaries, Word documents, stakeholder slides — and learn how to explain your business case in clear commercial terms, even if you didn’t build the spreadsheet yourself.

This is not a theory course. It’s 65 minutes of practical, cross-functional insight that helps you talk with confidence in real-world settings.

⚠️ Already Purchased Business Case Builder?

You do NOT need to buy this course separately — Business Case Fundamentals is already included inside Business Case Builder.

Please do not purchase both. Refunds are only granted in limited cases — see refund policy for details.


What You’ll Learn

  • How product and project business cases differ — and how they fit together
  • How Finance, Sales, and Technology teams interpret business cases
  • When metrics like NPV, IRR, payback, and EBITDA actually matter
  • How to walk through Excel summaries with revenues, costs, and key financials
  • How to build cases that sound credible in governance and budget meetings
  • What causes business cases to fail in large organisations

Includes case study walk-through, stakeholder presentation slides, and downloadable templates


What You Get

  • 65 minutes of structured, real-world training (video-based)
  • Product Manager business case walkthrough (Excel + governance slides)
  • Project Manager business case walkthrough (Word format)
  • 2 downloadable Excel templates (blank + worked example)
  • Lifetime access and future updates

Who This Is For

Ideal for:

  • Product and Project Managers
  • Business Analysts and Consultants
  • Anyone presenting business cases to Finance, Strategy, or Governance teams

Not for:

  • Beginners to business or finance
  • Those looking for Excel training or academic theory

This course is for professionals who want to explain business cases clearly — without spending hours building every Excel formula from scratch.

Buy this
Watch link provided after purchase

A 65-minute expert-led course with 2 real Excel templates — structured across 8 focused chapters to help you build credible, finance-ready business cases

No refunds allowed

💬 Refund Policy

🚫 No refunds are allowed for this digital product by default.

This is a digital course with streaming-only video access and licensed templates. To protect the integrity of the content and prevent misuse, refunds are not permitted — except in the two specific cases listed below.

✅ Refunds are only offered if:

1. You accidentally purchased both Business Case Builder and Business Case Fundamentals at the same time, not realising that Builder already includes Fundamentals.
  → In this case, a refund will only be issued for the Fundamentals course, not Builder.
2. You experienced a technical issue (e.g. file didn’t unlock, video wouldn’t play), and you reached out for help but didn’t receive a resolution within 3 business days.

❌ Refunds will not be issued for:

• Change of mind after purchase
• Buying Fundamentals first, then later purchasing Builder (Builder already includes Fundamentals)
• Claiming you didn’t realise what was included — all course contents are clearly listed in the product description
• Sharing access with others and later requesting a refund

If you’re unsure about what’s included or which course is right for you, feel free to email me before purchasing: adnan.ghayas@commsbrief.com

Thank you for understanding.

Last updated Jul 20, 2025