$199

Business Case Builder: Advanced Video Training + Real Excel Templates

Buy this

Business Case Builder: Advanced Video Training + Real Excel Templates

$199

This is a hands-on course for professionals who want to build and present Excel-based business cases — with real calculations, not just theory.

Business Case Builder – Build Real-World Business Cases with Confidence and Clarity

This practical training is for professionals who want to go beyond theory and actually build and present Excel-based business cases that get approved.

You’ll follow a full Excel business case build from scratch — including all formulas, logic, and financial modelling steps. Every calculation is shown on-screen so you can build along, not just watch.

This is not just a template overview — you’ll build a stakeholder-ready case you can actually use and present.

Whether you’re a product manager, project lead, business owner, or propositions manager, this training gives you the commercial clarity and financial structure to present a case that gets approved.


What You’ll Learn

  • How to structure a business case from scratch using Excel
  • The difference between product and project business cases — and how they work together
  • How to justify direct and indirect revenues, costs, and investment decisions
  • How to calculate and explain key financial metrics: NPV, IRR, payback, EBITDA, and more
  • How to present your case to Finance, VPs, and decision-makers without getting lost in the numbers
  • How to avoid common mistakes that derail credibility in governance meetings

Full Excel walkthrough video + 2 downloadable business case templates (blank and completed)


What You Get

  • 1 hour 48 minutes of expert-led training with on-screen Excel walkthroughs
  • Step-by-step build of a complete business case in Excel (from scratch, with full calculations)
  • 2 downloadable templates: a fully worked Excel example + a blank editable version
  • Walkthrough of product and project business case formats, including governance slides and Word template
  • Breakdowns of financial metrics (NPV, IRR, Payback, EBITDA) and stakeholder expectations
  • Practical voiceover and slides in all chapters
  • Lifetime access and future updates


Note: Only the two templates are downloadable. All training content is delivered in the video.


This Course Is For You If:

  • You work in product management, project delivery, propositions, or business ownership
  • You’ve been asked to justify an investment and aren’t sure where to start
  • You’re building business cases that need to stand up to stakeholder scrutiny or finance complexity
  • You want to learn how Excel-based financial logic supports business decisions

You’ll Learn By Doing

This isn’t a theory course. You’ll follow along using a real Excel template, build logic step-by-step, and learn how to confidently present to leadership. Every topic is explained clearly using examples, numbers, and real conversations with stakeholders like Finance and Sales.


Taught by a Senior Product Professional

I’ve worked across telecom, SaaS, smart TV, and platform businesses for over 20 years — building products and presenting business cases for multi-million-pound launches. This course brings that experience into a practical, no-fluff format so you can do the same.


What Makes This Different

  • Real Excel calculations, not abstract theory
  • Step-by-step breakdowns of revenue logic, subscriber flows, and stakeholder alignment
  • Templates you can actually use in your job
  • Clear focus on commercial logic and financial credibility

Buy Now and Start Building Business Cases That Get Approved

Get full access instantly. One-time payment. Lifetime access to video and templates. No filler. Just real-world business case training, done right.

✅ Includes Business Case Fundamentals

This full training already includes all content from Business Case Fundamentals. There’s no need to buy that course separately.

Buy this
Watch link provided after purchase

An advanced Excel-based training with 2 real templates — build stakeholder-ready business cases using NPV, IRR, payback, and clear logic

No refunds allowed

💬 Refund Policy

🚫 No refunds are allowed for this digital product by default.

This is a digital course with streaming-only video access and licensed templates. To protect the integrity of the content and prevent misuse, refunds are not permitted — except in the two specific cases listed below.

✅ Refunds are only offered if:

1. You accidentally purchased both Business Case Builder and Business Case Fundamentals at the same time, not realising that Builder already includes Fundamentals.
  → In this case, a refund will only be issued for the Fundamentals course, not Builder.
2. You experienced a technical issue (e.g. file didn’t unlock, video wouldn’t play), and you reached out for help but didn’t receive a resolution within 3 business days.

❌ Refunds will not be issued for:

• Change of mind after purchase
• Buying Fundamentals first, then later purchasing Builder (Builder already includes Fundamentals)
• Claiming you didn’t realise what was included — all course contents are clearly listed in the product description
• Sharing access with others and later requesting a refund

If you’re unsure about what’s included or which course is right for you, feel free to email me before purchasing: adnan.ghayas@commsbrief.com

Thank you for understanding.

Last updated Jul 20, 2025